Why communication is king

On August 18th, 2010, posted in: Communication by

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In our web-dominated world we often hear the phrase ‘content is king’ from people arguing against an obsession with SEO keywording, and quite rightly. But rarely do we hear people talk about the importance of good communication. Content – be it the written word, photos, videos or podcasts is communication and as we all know the inherent value of good communication, shouldn’t we consider it to be king?

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